Privacy Policy

Last updated: October 24, 2025

Introduction

GMB City ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Local SEO audit tool and related services.

Information We Collect

Information You Provide

When you use our audit tool, you voluntarily provide:

  • Business name and location information
  • Business category and operational details
  • Google Business Profile metrics (review count, ratings, etc.)
  • Contact information if you request a strategy call

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and browser information
  • Device type and operating system
  • Pages visited and time spent on our site
  • Referring URLs and search terms

How We Use Your Information

We use collected information to:

  • Generate your Local SEO audit score and recommendations
  • Provide LocalBusiness schema markup
  • Fetch competitor data from third-party APIs (PageSpeed, Local Pack, Yelp)
  • Improve our tool and user experience
  • Respond to your inquiries and provide customer support
  • Send service-related communications (with your consent)

Data Storage and Security

Your audit data is processed in your browser and is not permanently stored on our servers unless you explicitly request a strategy call. We implement industry-standard security measures to protect your information, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Secure API key management
  • Regular security audits
  • Access controls and authentication

Third-Party Services

We use the following third-party services to provide our tool functionality:

  • Google PageSpeed Insights API - To analyze website performance
  • SerpAPI - To fetch Google Maps Local Pack results
  • Yelp Fusion API - To retrieve business listings and competitor data

These services have their own privacy policies. We encourage you to review them:

Cookies and Tracking

We may use cookies and similar tracking technologies to enhance your experience. You can control cookie preferences through your browser settings. Disabling cookies may limit some functionality of our tool.

Your Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal data
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your data
  • Opt-out: Unsubscribe from marketing communications
  • Data Portability: Receive your data in a machine-readable format

Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Continued use of our services after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: info@gmb.city
Website: https://gme.city